Types of Analysis

  • Analysing your sales data can help you to better understand how customers behave.

  • Geographical analysis helps you to understand your competitive environment.

  • Understanding how your organisation operates within the industry as a whole can help direct long term decision making.

Geographical Analysis

As a business: Identifying the location of your customers and competitors is vital for understanding your competitive environment.

As a Charity: Understanding which areas are undeserved by your incredible work will be crucial for deciding where to expand to next.

Sales Analysis

As a Business: Understanding customer behaviour and demographics influences how you make decisions in your organisation.

As a Charity: Analyzing the demographics of your beneficiaries and showcasing the impact of your efforts highlights the inclusivity of your work.

Economic Analysis

As a Business: Wider industry developments affect decisions related to expansion and marketing.

As a Charity: The behaviour of beneficiaries is heavily influenced by wider economic conditions, influencing the impact you can have.

Dashboards

Dashboards are a great way to bring your data into a single place to observe trends. These can be created by securely connecting to your data in the cloud (no need to download files locally), meaning that when your data updates, so do the charts.

Your turn

Have a play around with the dashboard below. Keep in mind that this is based on dummy data and is designed to give a sense of the kinds of insights that can be extracted.

This dashboard takes a look at the distance customers travel to a facility (e.g. climbing gym). Open full screen with the arrow icon in the bottom right.

Note: This is best viewed on a laptop or desktop. If you are on a mobile device, make sure to zoom out to see the whole dashboard.

Get in touch!

Like the look of these data visuals and think they could be useful for your business? Book a free consultation today.

Example Dashboard